VI Market Viewpoint with Packaging Cluster

The November of 27th it took place in the IRTA facilities (Torre Marimon, Caldes de Montbui) the VI Market Viewpoint that was organized by Cluster Foodservice and Packaging Cluster, where more than 30 companies of all two value changes participated.

The Intercluster discuss concrete challenges to improve the system of packaging in the food world, specific axes as the logistics, sustainability and food safety.

The session starts with a presentation from IRTA, where Mrs. Begonya Marcos, who introduces the active packaging and intelligent as tools to improve the food safety. After that, it has been made and Elevator Pitch from packaging companies, 6 of them showed different projects, ideas and technologies available for the food sector, where we were seen from laminated antioxidants, labels with NFC technology that can interact with the consumer, as well as that augmented reality possibilities in the world of packaging

At the end, a debate was held for each of the tree axes raised, where the foodservice companies exposed the problems and ideas to solve with all the attendees, it was moderated by the organizing entities. The participants were able to participate in order to make valuable contributions. The clusters presented the conclusions and all the attendees expressed their interests to the set of challenges, in order to generate concrete actions and projects in each of the areas.